by Christina Passmore | Sep 4, 2023 | Amazon FBA Listing Optimization
Cultural nuance in global Amazon listing optimization is a pivotal aspect. While translation is a vital aspect, successful multicultural Amazon listing strategies go far beyond basic linguistic conversion. In this article, we delve into the intricacies of cultural...
by Christina Passmore | Aug 5, 2023 | Amazon FBA Marketing
Your product packaging is more than just a protective shell – it becomes a powerful tool to captivate, persuade, and ultimately win over discerning Amazon shoppers. Imagine your product as a star on a grand stage, vying for the spotlight among hundreds of options....
by Christina Passmore | Nov 30, 2022 | Amazon FBA Listing Optimization
To boost sales, sellers must optimize their Amazon listings with the best Amazon bullet points in a comprehensive approach. That means leveraging persuasive Amazon bullet points and unfolding a compelling brand story throughout the bullet points and Amazon product...
by Christina Passmore | Oct 12, 2022 | Amazon FBA Marketing, Content Marketing
User generated content may sound like a fancy term, but it’s actually the most straightforward and authentic form of content in 2022. No matter where you look, it seems as though everyone online is an influencer. While brands race to buy up the next best...
by Christina Passmore | Aug 15, 2022 | Amazon FBA Listing Optimization
Shoppers use Amazon A+ content to make important decisions on what to buy as one of the last touch points before clicking add to cart. It is up to you to ensure that your Amazon A+ content is informative and engaging. When you optimize Amazon A+ Content, you can...