by Christina Passmore | Nov 3, 2023 | Amazon FBA Listing Optimization, Amazon FBA Marketing
Having a well-crafted and personalized Amazon storefront can set your brand apart, showcasing your products in a visually appealing and organized manner. In this article, we dive into everything you need to know about creating an Amazon Storefront. You’ll learn...
by Christina Passmore | Nov 1, 2023 | Amazon FBA Marketing
Is Amazon FBA Canada Worth it in 2024? Our founder, Christina, shared the same concerns about Amazon Canada back in 2019 when she began selling exclusively on the Canadian marketplace. To her surprise, although a smaller market, Amazon Canada posed a great opportunity...
by Christina Passmore | Aug 27, 2023 | Amazon FBA Marketing
While the Amazon marketplace provides immense opportunities for businesses to reach a global audience, it also comes with its fair share of challenges, including the ever-present threat of Amazon copycats. In this article, we will delve into the intricacies of dealing...
by Christina Passmore | Aug 5, 2023 | Amazon FBA Marketing
Your product packaging is more than just a protective shell – it becomes a powerful tool to captivate, persuade, and ultimately win over discerning Amazon shoppers. Imagine your product as a star on a grand stage, vying for the spotlight among hundreds of options....
by Christina Passmore | Jul 17, 2023 | Amazon FBA Marketing
Amazon sellers may perceive clickbait to be an effective Amazon marketing strategy due to its widespread use and popularity. What sellers may not know is how deceptive clickbait is due to its sensationalized headlines that can lead to disappointment and frustration by...
by Christina Passmore | Feb 4, 2023 | Amazon FBA Marketing
Step into the dynamic realm of Amazon product videos, where a short, engaging video can redefine your entire selling experience. Did you know a staggering 84%*¹ of shoppers believe Amazon product videos help them make informed purchase decisions? Creating a product...