by Christina Passmore | Nov 1, 2023 | Amazon FBA Marketing
Is Amazon FBA Canada Worth it in 2024? Our founder, Christina, shared the same concerns about Amazon Canada back in 2019 when she began selling exclusively on the Canadian marketplace. To her surprise, although a smaller market, Amazon Canada posed a great opportunity...
by Christina Passmore | Jul 17, 2023 | Amazon FBA Marketing
Amazon sellers may perceive clickbait to be an effective Amazon marketing strategy due to its widespread use and popularity. What sellers may not know is how deceptive clickbait is due to its sensationalized headlines that can lead to disappointment and frustration by...
by Christina Passmore | Jul 11, 2023 | Amazon FBA Marketing, E-Commerce Copywriting
For private label brands, creating engaging and persuasive website copy is crucial to establishing a unique brand identity, building trust, and ultimately boosting conversions. Read the full article to learn how to craft compelling e-commerce website copy. ...
by Christina Passmore | Mar 27, 2023 | Amazon FBA Listing Optimization
When it comes to online shopping, most shoppers choose Amazon. Therefore, your Amazon product detail page can make or break your online business. It’s the first place your customers land when they click on an Amazon listing in the search results. An Amazon...
by Christina Passmore | Jan 20, 2023 | Amazon FBA Listing Optimization
The words ‘Amazon A10 Algorithm’ can seem like techy words shrouded in secrecy. But the algorithm and Amazon share a common goal: satisfied, happy customers who return to the marketplace as their number one choice for online shopping. Now more than ever,...