The Career Behind the Strategy
My background combines business ownership, content strategy, cross-channel execution, SEO, website optimization, and experience leading remote contributors across fast-moving client work.
- Strategic marketing experience across 16 industries
- Founder-led leadership and remote team coordination
- Content, SEO, website, campaign, and growth marketing experience
Christina Passmore
Download a complete overview of my experience, leadership background, strategic capabilities, platforms, and recent marketing work.
Download Resume
Connect With Me on LinkedIn
Follow my current work, connect with me directly, and learn more about the experience behind my portfolio. I share insights on content strategy, campaign execution, marketing systems, SEO, and building stronger marketing across industries.
What Leaders Say
Recommendations from leaders and clients who have worked with me across content strategy, technical marketing, Amazon, and campaign execution.
Christian Rodgers
CEO, Riverbend Consulting
“Christina was our go-to content writer at Riverbend Consulting. She can turn dense, technical topics into clear, long-form content that sellers can understand and use. I’m most impressed by how well she captures my voice.”
Carley Bennett
Marketing Manager
“Christina was consistently easy to work with, professional, reliable, and highly collaborative. She demonstrated a strong ability to manage workflows efficiently while meeting deadlines without sacrificing quality.”
Trice Alford
CMO & Growth Strategist
“Christina is great to work with. She is organized, diligent, and understands the value of what she does for an organization. I’d have no problem partnering with her again.”
Before You Download
A few quick answers about my background, target roles, and the work included across this site.
I’m targeting Marketing Manager, Senior Content Strategist, Content Lead, Head of Content, and related strategic marketing roles where I can connect planning, messaging, execution, and performance across teams.
Yes. Much of my leadership experience comes from building and managing my own marketing business, where I led a small remote team, coordinated contractors, managed client work, created systems, and owned delivery from strategy through execution.
My work spans financial services, healthcare, real estate, technology, industrial manufacturing, media, retail, e-commerce, home services, SaaS, professional services, and outdoor recreation.
My Work page includes campaign examples, website strategy, social media, Amazon marketing, content systems, and selected results. The Case Studies menu provides deeper project breakdowns.
Yes. The downloadable PDF reflects my current experience, recent marketing work, core capabilities, platforms, and professional focus.
Think I Can Strengthen Your Team?
I bring hands-on strategy, cross-channel execution, founder-led leadership, and the ability to turn complex business priorities into clear marketing plans teams can move forward with.