by Christina Passmore | Jan 16, 2026 | Social Media Marketing
LinkedIn marketing looks productive on paper. Your Amazon agency posts consistently, shares company updates, and comments on a few Amazon seller and industry posts, telling yourself that counts as “being visible.” But let me guess, your inbox is eerily quiet, your...
by Christina Passmore | Jan 15, 2026 | Content Marketing
Most content strategies still assume visibility is the goal. Rank higher, get the click, win attention. AI-discovery changes that order entirely. In an AI-mediated world, content needs to be interpreted and reused by systems that summarize information on the user’s...
by Christina Passmore | Oct 12, 2025 | Amazon FBA Listing Optimization
Amazon has quietly launched one of its largest internal initiatives yet and it could reshape how millions of sellers do business on the platform. The project, nicknamed “Bend the Curve,” aims to eliminate billions of outdated, duplicate, or unsellable listings from...
by Christina Passmore | Oct 3, 2025 | Amazon FBA Listing Optimization
Amazon is quietly transforming how product listings are built. With projects like Starfish, the company is deploying generative AI to enrich its vast catalog by pulling data from across the web, rewriting titles and descriptions and filling in missing attributes. The...
by Christina Passmore | Sep 29, 2025 | Content Marketing
Most e-commerce sellers know the power of Amazon SEO, TikTok ads, or Instagram reels, but Reddit? It’s the internet’s front page, a buzzing hub where customers talk candidly about products, brands, and experiences. Yet very few Amazon and Walmart sellers use Reddit...
