My Mission
I’m Christina, a copywriter at heart, entrepreneur by design. My mission? To help brands convert more with content that connects the dots so you can increase attention, drive engagement and sell more products and services.
Inking my story, one word at a time…
Fun fact about me: I didn’t start in marketing. I started with a beauty brand, a shoestring budget and a whole lot of late nights trying to figure out how to make sales on Amazon.
What began as a bootstrapped experiment quickly became a crash course in everything e-commerce.
Within eight months, I scaled my first online brand to six figures and discovered that what I truly loved wasn’t just selling products. It was helping other brand builders do the same.
That’s how Christina Ink was born, out of first-hand experience, trial and error and a relentless curiosity for what makes content marketing work.
I’ve spent years mastering every aspect of the marketing funnel. From Amazon listing optimization and SEO blogging to positioning, and most recently, adapting to generative engine optimization (geomarketing) and more.
My work is equal parts strategy and storytelling, because growth isn’t just about clicks or conversions, it’s about creating something people remember.
Enough about me. Tell me about your business or brand and let’s market your story the write way.
How I got my start…
2000
My underlying passion began at Carleton University with my first year in Psychology.
2002
I moved off the beaten path to explore self discovery, travel, and adventure in the Rocky mountains of Canada.
2008
The sky’s the limit. No, but for real, I started flying the friendly skies with a world-class airline that put its people ahead of its business- Westjet.
2019
I dove headfirst into intense learning. I trained with some of the best minds in marketing, mastering e-commerce copywriting, Amazon listing optimization, SEO blogging, social media and more.
2021
The story wouldn’t be complete without some hard truths. Building an e-commerce business takes resilience, resourcefulness and agility. After COVID-19, I hit a wall with burnout. I took a step back to evaluate my next steps and share my story in the hopes of helping other entrepreneurs.
Present
Today, I partner with e-commerce sellers to turn underperforming content into high-converting assets. Through strategic Amazon listing optimization and full-funnel content marketing, I help brands get found, build trust and drive measurable sales growth.
The Write Way to Content Success…
Here’s a little about me and where it all started.
I’m Canadian through and through. Born in Sudbury, Ontario and later found my footing in Ottawa.
Everything changed in December 2019 when e-commerce entered my life. What began as curiosity turned into a full-blown business journey that taught me more about marketing and resilience than any textbook ever could.
There’ve been some tough lessons along the way, but every late night and learning curve shaped what I do today: helping brands and Amazon sellers create content marketing that connects, converts and stands out in a crowded online space.
If you’re thinking of working together, here’s what you can count on:
✔️ Empathy First: I care about your story and goals. Every project starts with understanding your audience and what makes your brand unique.
✔️ Open Communication: I believe in clarity from start to finish. You’ll never wonder where things stand. Collaboration is how we get results.
✔️ Everyone Matters: Whether you’re a startup or a seven-figure brand, your business deserves attention, respect and a strategy that fits your stage of growth.
✔️ Authentic Results: No cookie-cutter content, no filler either. Just thoughtful, data-informed storytelling that moves the needle for your business.
At Christina Ink, strategy, originality and integrity are the foundation of everything I create.
Ready to elevate your brand’s presence with content that hits? Let’s make it happen.