by Christina Passmore | Jan 16, 2026 | Social Media Marketing
LinkedIn marketing looks productive on paper. You post consistently, share company updates, and comment on a few industry posts, telling yourself that counts as “being visible.” But let me guess, your inbox is eerily quiet, your connection requests are slowing down,...
by Christina Passmore | Jan 15, 2026 | Content Marketing
Most content strategies still assume visibility is the goal. Rank higher, get the click, win attention. AI-discovery changes that order entirely. In an AI-mediated world, content needs to be interpreted and reused by systems that summarize information on the user’s...